The nasal screen comes in three sizes: small, medium, and big, and it is available on Amazon and the company’s website. Moore stated that each nasal screen costs $0.60. When Joe Moore appeared on the show, The First Defense Nasal Screen had been under contract for six years. How Does First Defense Nasal Screen Make Money? Joe Moore appeared on Shark Tank requesting an investment of $500,000 in exchange for 10% of First Defense Nasal Screen.įinal Deal: Kevin O’Leary, Daymond John, and Mark Cuban agreed to invest $750,000 for a 30% stake in First Defense Nasal Screen. How was the Shark Tank Pitch of First Defense Nasal Screen? Moore hoped that at least one of the Sharks would see the potential in his unique new concept and make him the offer he needed to get this product to market. That is why he chose to pitch his idea to Shark Tank, a show that has the power to launch or kill a new firm. His company would take a long time to get off the ground if he did not have the necessary financial backing or connections in the marketing field. Moore’s product concept is amazing, but he cannot effectively launch his First Defense Nasal Screen independently. He eventually departed the Shark Tank with a contract from Kevin, Mark, and Daymond, a $750,000 loan at 30% interest with a 10% royalty, and season tickets to Dallas Mavericks games. Joe declined but later stated that he would have accepted if the offer had been for $10 million. The mockery rapidly transformed into many offers, including one from Robert Herjavec for the entire company at $4 million. Joe pitched his breakthrough nose filters on Shark Tank in Season 2, Episode 2, where he was initially mocked before claiming that he had sold millions of units and had orders for millions more.
First defense nasal screens trial#
Face masks were cumbersome, uncomfortable, required frequent adjustment, and could not provide adequate protection since air could escape through the edges.Īfter some trial and error, he eventually devised the nasal filters that would save noses worldwide and make him a fortune today. Naturally, his first thought was to experiment with face masks. The incident led him to look for a solution that would prevent a similar occurrence in the future.
He nearly collided with a tractor-trailer truck after losing control of his car due to sneezing caused by allergies. Joe was driving one day when his allergies suddenly flared up. It removes many allergens from the air you breathe, lowering the likelihood of an allergy or asthma attack. The First Defense Nasal Screen is essentially a nasal filter. So he devised a practically imperceptible nasal strip fitted over each nose hole. Millions worldwide suffer from asthma and allergies, making daily life difficult. Moore’s goal with his product was to eliminate as many elements that could aggravate these diseases as possible. Joe Moore is a visionary with a wonderful idea for a product that could make many people’s lives easier. Joe Moore launched the company in 2011 after suffering a near-fatal sneeze attack. First Defense Nasal Screen Before Shark Tank Moore decided to approach the sharks for this reason. With almost no experience in the marketing field, it would take him a long time to get the business up and running. However, he couldn’t launch the product independently since he needed financial backing and assistance. Moore was able to identify the ultimate product after numerous trials and errors.
He considered wearing face masks, but they were too heavy and uncomfortable. This event motivated him to strive to find a solution to similar problems in the future. Joe Moore nearly collided with the back of a semi-trailer vehicle when he became distracted from the road due to a sneezing attack on the interstate. In 2011, Joe Moore conceived the concept for a nasal screen after nearly losing his life due to a sneeze attack. Joe Moore is the founder of First Defense Nasal Screen. Who is the Founder of First Defense Nasal Screen? Mark Cuban, Daymond John, and Kevin O’Leary $750,000 Loan For 30% + 10% Royalty In Perpetuity $500,000 For 10% equity in First Defense Nasal Screen Hypo-Allergenic and Self-Adhering Nasal Nose Filter Lab tests have shown that the revolutionary Nasal Screen from First Defense blocks nearly 92 percent of particles with a diameter of 1 micron and nearly 77 percent with a diameter of 0.1 microns.Īs a result, First Defense Nasal Screens are a simple, practical, and low-cost way to defend against viruses, germs, allergies, and pollutants. These nasal screens fit over and cover the nostrils. The First Defense Nasal Screens are self-adhesive nasal screens made of 100% breathable, non-latex, hypoallergenic materials.
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